With many people using LinkedIn today, here are some tips and tricks for mom to make her LinkedIn profile stand out.
Looking for new jobs regardless of whether you are a returning mom or a regular student out of college is a scary experience. There is a lot of detail that goes into job hunting and job applications. Every job is unique and it is important to read through every detail of the job. While you are looking for a job, the company is also looking for their ideal candidate, so you need to let them know what skills and experience you are bringing to the role.
With COVID-19 making many roles remote and encouraging people to work from home, a lot of companies are interviewing and hiring candidates remotely as well. Interviews are being conducted on video conferencing tools, equipment is being sent via mail, and everything is being set up remotely. Some roles are having people come in and interview, and once you get the role, you are asked to work remotely. It all depends on the company and the nature of the role. Applying for jobs during COVID-19 can be stressful, and as a mom returning to work, it could be a bit overwhelming at times.
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Prior to COVID-19, some of the key ways to get information about a job role was through mutual friends or networking events. With things becoming digital and more remote, the best way to network with people today is online.
LinkedIn has always been a great tool to use for networking even before COVID-19. It has only grown since the pandemic and is a great resource to use for networking, job hunting, job applications, and even learning short courses online. With many people using LinkedIn today, there are some tips and tricks to make your LinkedIn profile stand out.
Make Sure Your Resume & LinkedIn Profile Match
If there is anything that drives recruiters to pause your application, it is inconsistent information. If your resume says one thing and your LinkedIn profile says something else, it could be a potential red flag for recruiters according to The Career Counter. Even if you are shifting career paths, you can use the “About” section to highlight these changes and why. Everything needs to be clear, consistent, and easy for recruiters to follow.
Use Your LinkedIn Profile to Highlight More Information than Your Resume
A recruiter will visit your LinkedIn profile most likely after seeing your resume. There are chances they could stumble upon it from LinkedIn, but if they are coming from a job application, they do not want to see repeated or less information than what was provided in your resume. It is important to highlight more information on your LinkedIn profile. You could give examples of situations you have handled to highlight skills, or you could highlight result based scenarios to make your profile stronger. The Career Counter also suggests not to be afraid to use the first person to do so, in order to show some personality.
Let Recruiters Know Your are Open to New Opportunities
Creating and having a LinkedIn profile is one thing. Maintaining it is a whole other thing. LinkedIn has an “Open To Work” feature operating with many details that allow recruiters and other LinkedIn members to find you if you are looking for new opportunities. To begin with, it suggests you post a blurb about you being #OpenToWork using that hashtag. Recruiters will use the hashtag to find someone in their vicinity or otherwise if they are hiring. Furthermore, the feature allows you to have “Open To Work” on your profile picture against a green background, allowing people who view your photo or profile blurb to know you are open to work. While these are important steps, being constantly active on LinkedIn should also be a key contributing factor to being discovered.
Ensure Your Profile Is Complete
Fill in all the important details – your experience, education, certifications, and any skills. It is also important to have some skills endorsed by your network. This requires you to connect and network with people you have worked with in the past or people who know your work skills in order for them to endorse you. These endorsements can come from volunteer work or even training programs you have attended.
Be Confident & Don’t Undersell Yourself
Returning to work can be scary and can play with your confidence, but remember that you are returning because you are good at what you do. Do not undersell yourself or feel demotivated. Job hunting is a difficult process and can be stressful, allowing you to question yourself many times. However, be active on LinkedIn, network with the right people and don’t just network for job opportunities. Sometimes networking with people to understand their journey can also help you motivate yourself. People are always ready to help those who ask for it, so do not be afraid to reach out to people and network to find yourself a role you deserve.
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